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The Successful Bookkeeper Podcast

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Ask TSB · 3 episodes · 1 article
Preview
How do I raise my prices without losing clients?
Answer

Across the episodes, the bookkeepers who raised prices successfully did three things in common — and the order matters.

1. They got crystal clear on the value before the conversation. Every pricing shift in the library happens at a catalyst moment, not from learning a methodology. For Kimme Lafayette it was COVID hitting her cash flow. For Dan Baker it was a client doing $600K in revenue with a $19K T4 — the number was undeniable.

2. They structured the conversation as an invitation, not an announcement. Brad Wolford's "reverse opt-out" letter is the cleanest template: clients had to opt out of the new pricing, not in. Almost nobody opted out.

3. They accepted that some clients would leave — and that's the point. The clients who don't pay more are usually the clients draining your evenings and weekends. Letting them walk is what unlocks the capacity for the next tier.

2 of 3 free questions used today Members ask unlimited questions — plus download Brad's actual letter as an Action Pack.
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Browse the archive.

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EP66
EP66 · Dec 12, 2017

Ron Trucks - The Power Of Online Learning For Your Bookkeeping Clients

30-sec brief
Learn about a course that helps bookkeepers teach their clients bookkeeping fundamentals.
EP65
EP65 · Dec 5, 2017

Carrie Mulrooney - How To Create A Great Bookkeeping Work Culture

30-sec brief
Learn tips on how to develop an ideal bookkeeping work culture.
EP64
EP64 · Nov 28, 2017

Alexis Prenn - How Receipt Bank Can Help You Provide A Better Client Experience

30-sec brief
Learn how Receipt Bank can help you with your customer service.
EP63
EP63 · Nov 21, 2017

Rachel Fisch - Take Control Of Your Bookkeeping Client Relationships

30-sec brief
Learn how to help your clients see you as a valuable partner in their business success
EP62
EP62 · Nov 14, 2017

Megan Goodall - Are You Afraid To Turn Away Bookkeeping Clients?

30-sec brief
Discover why you should fire your troublesome bookkeeping clients.
EP61
EP61 · Nov 7, 2017

Hamed Abbasi - Why Plooto Is The Ultimate Business Payment Solution

30-sec brief
Learn how Plooto can help your bookkeeping business.
EP60
EP60 · Oct 31, 2017

Ben Robinson - Let's Get Excited About The Future Of Your Bookkeeping Business

30-sec brief
Discover why there are many reasons for optimism as you travel on your bookkeeping business path.
EP59
EP59 · Oct 24, 2017

Debbie Roberts - Round 2! More Answers To Your Bookkeeping Questions!

30-sec brief
Debbie Roberts answers another round of your most burning bookkeeping business questions.
EP58
EP58 · Oct 17, 2017

Evelyn Jacks - Continuous Learning Will Keep Your Bookkeeping Business Alive

30-sec brief
Discover how continuous learning can give you the edge in your bookkeeping career and/or business.
EP57
EP57 · Oct 10, 2017

Cheryl Knight - How To Scale Your Bookkeeping Business

30-sec brief
Discover suggestions that can help you scale your bookkeeping business.
EP56
EP56 · Oct 3, 2017

Dorie Clark - How To Stand Out In A Competitive Bookkeeping Marketplace

30-sec brief
Learn what techniques you can use to market yourself and be ahead of the competition.
EP55
EP55 · Sep 26, 2017

Debbie Roberts - Answers To Your Bookkeeping Questions!

30-sec brief
Debbie Roberts provides answers to your burning bookkeeping business questions.
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Michael Palmer

Michael is the founder of The Successful Bookkeeper and a co-founder of Pure Bookkeeping. He hosts the TSB Podcast — 500+ episodes interviewing bookkeeping business owners, coaches, and operators. He doesn't bookkeep; he's spent 20+ years building the infrastructure that helps bookkeepers build real firms. Based in Richmond Hill, Ontario.

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