EP350: Sandeep Chennakeshu - How To Build A Resilient Bookkeeping Business

Ad Read: I wrote this book for people who want to learn to build and run a business and hopefully not make the same mistakes I made and the traps I fell into by me providing a framework of principles that people can read about, use as a foundation, and build upon it in order to enhance their businesses. And the biggest struggle for me was really learning all these aspects, you know, and becoming adept at actually putting them in a holistic model that helps you grow and build a business. You're listening to The Successful Bookkeeper with your host, Michael Palmer. Listen each week as inspiring guests share their secrets of success to help you increase your confidence, work smarter, and build a business you love. This episode of The Successful Bookkeeper is brought to you by PureBookkeeping.com, the proven system to grow your bookkeeping business. Welcome back to Welcome to the Successful Bookkeeper Podcast. I am your host, Michael Palmer, and today's show is going to be a fantastic one. Our guest is a business transformation expert who is the former CTO of Ericsson, president of BlackBerry Technology Solutions, and author of Your Company Is Your Castle: Proven Methods for Building a Resilient Business. Sandeep Channakeshu, welcome to the show. Thank you, Michael. Thank you very much for having me on your show. It's our honor and our pleasure. It's fantastic to have you. And before we get into it, let's hear a little bit about your career journey leading up to this point.

Well, you know, when I think back, you know, my journey started a very long time ago. I was very fortunate to have wonderful parents who encouraged me to do anything I wanted. And my first love was mathematics. And I pursued it and I got a PhD in electrical engineering. And after a few years, I realized that what I was researching was wonderful, but I didn't know how to build the products I was researching. So I volunteered at the first opportunity to go and build products and got into product engineering. And that led me slowly up the path to become a general manager. And I started running businesses. A few years later, again, my passion changed. And after I was successful at running businesses, I tried my hand at going and fixing broken businesses. And that was a completely new challenge. And I basically was Fortunately, through a number of trial and error situations, successful. And that led me again to change my focus and said, okay, now that I can run businesses and fix them, why