EP487: Lynn Gagne-Webb - Building & Selling A Bookkeeping Firm - Part 2

Lynn Gagne-Webb: It's very difficult for me to say, I'm sorry that you're in trouble, but you don't pay me enough. Fundamentally, you don't pay me enough to keep you out of trouble. Right. And that was super hard. And I found it was a real disconnect with what I believed as a person, never mind a business owner, what I believed as a person. You're listening to The Successful Bookkeeper with your your host, Michael Palmer. Listen each week as inspiring guests share their secrets of success to help you increase your confidence, work smarter, and build a business you love. This episode of The Successful Bookkeeper is brought to you by purebookkeeping.com, the proven system to grow your bookkeeping business. Welcome back to the Successful Bookkeeper Podcast. I am your host, Michael Palmer, and today we're continuing our two-part conversation with Lynn Gagne-Webb, founder of Custom Bookkeeping and Consulting. In this finale of this series, she shares insights on pricing, client expectation, and building a bookkeeping business that fits your goals. From hourly rates to value-based models, let's jump into that conversation right now. One of my questions is really around that is trust and transparency. We've talked about really there's a big piece of trust that you've put in your staff and it's transparent. It's like I'm transparently telling you I don't care what you do, just get the job done and you work, you get paid. If not, that's all. That's great. What about with clients? What was it like communicating to clients? What have you learned that maybe other people are missing around communication and communicating with clients?

Ad Read: So I went to an accounting conference with our organization years ago, and there was, I can't remember the name of the company, was accounting something, and they were very focused selling courses to grow your business. And they had, so I had purchased it and I'd taken a bit of it. And so I didn't invent this. I just wanna say it was such a beautiful tool. And what they did was they had, as part of their program, they had this color coding. You're familiar with the DiSC profile, right? You know, the colors. Colors. Similar, not that. And this was very specific to the industry where you really needed to say there are colors for communication and the way people assimilate numbers. So they had 4 colors. They had blue, white, yellow, and red. And a little quiz, and they said like, learn about the person. So it was really in a, it