EP371: Lisa Campbell - Build A Brighter Future By Finding Your Why

Michael Palmer: At that time, it was just I needed a specialty. I wasn't doing the transactional work anymore. So now I needed to learn what can I do over and above the transactional work that sets me apart from everyone else that's out there that will also command those higher fees? Because again, remember, I'm trying to make money to support 3 kids. You're listening to The Successful Bookkeeper with your host, Michael Palmer. Listen each week as inspiring guests share their secrets of success to help you increase your confidence, work smarter, and build a business you love. This episode of The Successful Bookkeeper is brought to you by purebookkeeping.com, the proven system to grow your bookkeeping business. Welcome back to The Successful Bookkeeper Podcast. I'm your host, Michael Palmer, and today Today's show is going to be a fantastic one. Our returning guest has made a massive impact to the bookkeeping community. She's the director of Accelerate to Advisor, the Markham Group, and Profit First Professionals Canada. She's also a best-selling author of Beyond Bookkeeping. She's helped thousands of bookkeepers take charge of their businesses to reach new levels of success. Lisa Campbell, welcome back to the show. Awesome, thank you, Michael. I love having chit chats with you. That's so great to be back. It's great to have you. And just as we were speaking before we started going live with the recording, we've been working together since 2014. And for those of, of our listeners that maybe don't know you as well, or maybe not— they haven't listened to a previous episode— tell us a little bit about what you've been doing since the last time you're on the podcast.

Lisa Campbell (July 25): Oh my gosh, there's so much that has gone on. 2014 was way back when I was just working as a bookkeeper in the corner of my living room trying to make enough money to get out of bad situation. And now it's, it's incredible the change that has happened. And there's so much to cover in there. I think we should kind of break that down a bit. Well, tell us a little bit. I mean, there's many that likely don't know your story. And I would love for our listener to be refreshed with who you are, where you got your start in bookkeeping, and, and we'll go from there. Sure, sure. So I, I mean, I got my start in bookkeeping like many as a side hustle. You know, I was, I had my, I had 3 kids at home and I was just trying to make some extra money. And it got to a point, I was in a bad