EP245: Leal Fix - How To Create An Effective Online Ad To Attract Your Ideal Clients

Leal Fix: So I ended up working for a couple of different places and I had some really great employers and then I had some really, really bad employers. And it was the last couple of bad employers that I'm just like, you know what, I don't want to work for someone else anymore. And that really pushed me over the edge into deciding to just work for myself. You're listening to The Successful Bookkeeper with your host, Michael Palmer. Listen each week as inspiring guests share their secrets of success to help you increase your confidence, work smarter, and build a business you love. This episode of The Successful Bookkeeper is brought to you by PureBookkeeping.com, the proven system to grow your bookkeeping business. Welcome back. Welcome to the Successful Bookkeeper Podcast. I am your host, Michael Palmer, and today's show is going to be a great one. Our guest is the owner of Steadfast Bookkeeping and Consulting Inc., based in Calgary, Alberta. She is a Pure Bookkeeping licensee. Leil Fix, welcome to the show. Hi, Michael. Thank you. It's great to have you, Leil. I've gotten to know you a little bit over the last couple of months, having been in our Pure Bookkeeping community, and recently In fact, it was— we have another guest that was recently on the show, Sarah DeHaan, who was actually in that exact call, our weekly success call, uh, with our Pure Bookkeeping licensees, where you had shared something that you were doing in your marketing that was just— I just absolutely loved the initiative, and I loved what you did with it, and I wanted so much to share that with the rest of our community. So it's great to have you on the show. We're going to get in and tell that story, but, Leo, I'd love for you to tell about your business journey leading up to this point in your bookkeeping business so our listener can get to know you a little bit?

Michael Palmer: Well, I actually started my company in October of 2019, but I didn't jump into my business fully until March of 2020. I went from working full-time to running my own business, and I Honestly, I wouldn't be where I'm at today if I didn't have the support of the people that I've got around me. So it's been an interesting journey. It's crazy to see how far I've come in one year. Amazing. But I wouldn't be where I'm at without Pure Bookkeeping as part of my processes. That's great to hear and glad that we're able to help you along with it. I'd love to know a little bit about You know, what, what, how'd you get