with Joe DiSanto
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Joe Disanto Part 2: There hasn't been a client yet that I haven't been able to pay for myself in the first year by uncovering excessive expense, under-received invoices, and no question for, for the business owners, tax planning strategies that help save them more than they pay me in taxes. And not by doing anything weird, just by like implementing a good, you know, self-employed 401k or, you know, various simple things that people just are not educated on and don't know anything about. You're listening to The Successful Bookkeeper with your host, Michael Palmer. Listen each week as inspiring guests share their secrets of success to help you increase your confidence, work smarter, and build a business you love. This episode of The Successful Bookkeeper is brought to you by purebookkeeping.com. The proven system to grow your bookkeeping business. Welcome back to the Successful Bookkeeper Podcast. I'm your host, Michael Palmer, and today's show is going to be a great one. Actually, it's going to be a continuation of a great one. This is actually part 2 of an amazing conversation that I had with Joe DeSanto, who is a former owner of a Los Angeles-based multi-million-dollar production company and is now the founder of a finance, business, and real estate firm called Play Louder. Here's the balance of that conversation. Enjoy. Now, the other thing I want to say is that, you know, you've done a lot of work and training and understanding for yourself, for your own life, how you're going to live your life. And you've created certain results in your life that are valuable to other people. And you've demonstrated that knowledge, experience, and results are valuable to the marketplace when positioned appropriately.
Ad Read: Yes. Yeah. I mean, and, uh, you know, uh, that's where I was kind of excited to come on your show because I like really the, the, the lion's share of what I'm doing, you know, time-wise for people and my clients is bookkeeping. Um, and it's, it's critical. It's what informs, you know, a lot of the decisions they'll make. Um, it is, by the way, I should say, I like to say bookkeeping is incredibly important, but it is the past. Part of what a CFO also does is help people look and understand what is coming in the future, but you use the information from the bookkeeping to assess what the future might bring. Sorry, that was a little bit of sidebar. But yeah, I kind of came to it like from the opposite direction, you know. I like, I came to it from
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