with Jessica Lackey
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Ad Read: So, we have to think not about how can I outsource this task, but what's the job that needs to be done and what's the most effective way for my firm to do said job, and then decide, you know, what's the next step. And I think too many of us, me included, are, well, I just want someone to solve my problem versus asking the underlying question, what's the problem that needs to be solved and what's the most effective way to do that for the type of business that I'm building? You're listening to The Successful Bookkeeper with your host, Michael Palmer. Listen each week as inspiring guests share their secrets of success to help you increase your confidence, work smarter, and build a business you love. This episode of The Successful Bookkeeper is brought to you by purebookkeeping.com. The proven system to grow your bookkeeping business. Welcome back to the Successful Bookkeeper Podcast. I am your host, Michael Palmer, and today's show is going to be a good one. Our guest is a consultant who helps purpose-centered entrepreneurs build businesses with real roots for more ease, energy, and earnings. In their business. Jessica Lackey, welcome to the show. Excited to be here. It's great to have you. And Jessica, I'd love to have you share your career journey leading up to this point. So I spent the first 15 years of my career climbing the traditional corporate ladder, working for a consulting firm, big— a Big 3 consulting firm, getting an MBA, working for a Fortune 500 company. And I hit the wall. I burned out super hard, uh, working all the time. My career was my life. And then about 7 years ago, I decided to make a pivot to get my life back. I became a life coach, then I became a business coach working with purpose-centered entrepreneurs because I didn't want them to go through the same burnout that I did. Wow. What, what was that transition like?
It was the biggest self-development journey I've ever been on. We had to change the default programming for how I spent my time, where I derived my own value from, and decouple from my worth and my identity and my value being about my work, and then slowly integrated more of my life back into my life during the past 7 years after making the— part of making the transition was I had a couple of interim jobs, some of which were actually promotions because when you get really focused on doing the right work, companies take notice. But I ended up moving from where I was at in Portland, Oregon to Charlotte, North
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