EP247: Debra Angilletta - How To Master Selling For Your Bookkeeping Business

Debra Angilletta (Jun 1): Everything you do is great as a bookkeeper and accountant, but if you're willing to step into more of that trusted advisor role, and that's really the first step, it's the willingness. Are you willing to be something different and do something different to step into that role? Because if you are looking for that, there are people looking for you. You're listening to The Successful Bookkeeper with your host, Michael Palmer. Listen each week as inspiring guests share their secrets of success to help you increase your confidence, work smarter, and build a business you love. This episode of The Successful Bookkeeper is brought to you by purebookkeeping.com, the proven system to grow your bookkeeping business. Welcome back Welcome back to the Successful Bookkeeper Podcast. I am your host, Michael Palmer, and today's show is going to be a fantastic one. Our guest is the creator of Sales Mastery, which is an online e-course for accountants and bookkeepers, and she is a Profit First professional, Debra Angeletta. Welcome to the podcast. Hey, Michael, so great to be here with you today. It's great to have you, and we actually met on the Successful Bookkeeper Facebook community group Power Hour, which we do every Thursday at noon. And we talked about a lot about sales. And actually it was really, really well received by the viewers of that. And so I'm excited to have this conversation and help our listeners be better at Sales. Yeah, what a great group that is over there, and excited to, uh, dive into some great stuff today with your listeners. Yes. Well, let's tell our listener a little bit about you, your career journey leading up to this point, and then let's get into making them, uh, get on that road to sales mastery.

Ad Read: Yeah, thanks for that. You know, it's really funny, I went to school like many of you went to college. I, I was— my major was in finance and economics. And it's really funny because once I got out into the working world, nowhere did say that I needed a sales course in order to be successful in my career. And funny enough, I started to get these jobs. I started out in banking, then moved to financial planning, which if you think about it, financial planning skill set's great, but guess what? You got to sell your services. And then eventually I moved on as a trader on Wall Street. I was a sales trader there. And once again, sales creeped up again. I never had a formal sales course. And that was one of the things