EP 192 May 12, 2020 9:00:00 AM

EP192: Chris Spurvey – What You Need To Know About Sales Conversations

with Chris Spurvey

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30-second brief
What if selling your bookkeeping services could actually feel good — to you and your clients? This week, Michael sits down with Chris Spurvey, bestselling author of *It's Time to Sell* and the guy who sold over $300 million in consulting services without ever feeling "salesy." Chris shares the simple FORM framework for starting conversations anywhere, the "diagnostic conversation" that gets prospects emotionally invested before you ever ask for the business, and why time-blocking sales activity now determines your revenue six months from now. If winning new clients feels uncomfortable, this is the episode to listen to today.

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Show notes

Sales.

It’s a tough task for many introverted bookkeeping business owners, but when mastered, it can unlock an income stream that you wouldn’t have had before.

Today’s guest is an expert in having sales conversations that convert.

Chris Spurvey is also an entrepreneur, keynote speaker, podcast host and the author of the book, It's Time to Sell: Cultivating the Sales Mind-Set.

During this interview, you'll discover...
 
  • The different conversation tactics you can use with your prospects
  • The importance of asking the first question and how to reply with a question that could generate a high energy response
  • How you can master the Diagnostic Conversation

To learn more about Chris, visit his website.

To explore his book, It's Time to Sell: Cultivating the Sales Mind-Set further, go here.

To connect with him on LinkedIn, visit this link.

To check out the two videos mentioned in this episode, click the links below:

https://youtu.be/ds3Mrm5Agvk
https://youtu.be/YB2xF8zvtD4

Full transcript

EP192: Chris Spurvey – What You Need To Know About Sales Conversations
EP 192