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The Successful Bookkeeper Podcast

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Ask TSB · 3 episodes · 1 article
Preview
How do I raise my prices without losing clients?
Answer

Across the episodes, the bookkeepers who raised prices successfully did three things in common — and the order matters.

1. They got crystal clear on the value before the conversation. Every pricing shift in the library happens at a catalyst moment, not from learning a methodology. For Kimme Lafayette it was COVID hitting her cash flow. For Dan Baker it was a client doing $600K in revenue with a $19K T4 — the number was undeniable.

2. They structured the conversation as an invitation, not an announcement. Brad Wolford's "reverse opt-out" letter is the cleanest template: clients had to opt out of the new pricing, not in. Almost nobody opted out.

3. They accepted that some clients would leave — and that's the point. The clients who don't pay more are usually the clients draining your evenings and weekends. Letting them walk is what unlocks the capacity for the next tier.

2 of 3 free questions used today Members ask unlimited questions — plus download Brad's actual letter as an Action Pack.
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EP396
EP396 · Dec 26, 2023

2023 Year-In-Review Show!

30-sec brief
Listen to our great bookkeeping panel who will share their biggest surprises and wins of 2023 plus much more!
EP395
EP395 · Dec 19, 2023

Ashley Chamberlain - The Importance Of Planting Seeds For Future Success - Part 2

30-sec brief
Ashley Chamberlain dives into how to delegate to experts, hire the right people for you and reignite passion for the things that truly matter.
EP394
EP394 · Dec 14, 2023

Spotlight - Jennifer Johnston - Moments That Matter:Thriving In The New Work Landscape

30-sec brief
Jennifer Johnston navigates the complexities of different working environments and offers valuable insights into the strategies you can implement to thrive anywhere.
EP393
EP393 · Dec 12, 2023

Ashley Chamberlain - Planting The Seeds Of Success - Part 1

30-sec brief
Ashley Chamberlain reflects on the challenges of stepping into an entrepreneurial journey, outgrowing past experiences, and how the personal approach can make all the difference.
EP392
EP392 · Dec 5, 2023

Andrew Seguin - How To Build A Thriving Bookkeeping Business - Part 2

30-sec brief
Andrew Seguin shares insights into how to build a thriving bookkeeping business, what a strong workplace culture looks like and why it is important you charge what you are worth.
EP391
EP391 · Nov 28, 2023

Andrew Seguin - Business Tips For Overcoming Fear & Self-Doubt - Part 1

30-sec brief
Andrew Seguin will provide tips on how you can overcome fear and self-doubt, plus much more, to create a bookkeeping business you'll love!
EP390
EP390 · Nov 21, 2023

Zach Montroy - How To Build A Brave Workplace

30-sec brief
Founder and CEO of Intention Collective, Zach Montroy speaks to the power of values, especially courage in building a brave workplace.
EP389
EP389 · Nov 14, 2023

Danielle Hendon - How To Bridge The Gaps In Your Bookkeeping Business

30-sec brief
Danielle Hendon shares how to know when the time is right for growth and change and the importance of figuring out what you have to offer. 
EP388
EP388 · Nov 7, 2023

Bridget Hilton - Living A Life With No Regrets

30-sec brief
Bridget Hilton talks about what it means to live a life with no regrets, how new experiences empower us to be bolder, and how your life can transform when you give back.
EP387
EP387 · Oct 31, 2023

Brittany Hodak - The Super Model:The Value Of Creating Superfans

30-sec brief
Brittany Hodak shares tips to help you create the best possible customer experience and long-lasting customer loyalty.
EP386
EP386 · Oct 26, 2023

Spotlight - Nick Chandi - Revolutionizing Payments With Instant Services

30-sec brief
Nick Chandi discusses the value of having a platform that can automatically reconcile transactions for a more seamless and modern payment workflow. 
EP385
EP385 · Oct 24, 2023

Nicolas Boucher - Speaking The Same Language:Communicating With AI

30-sec brief
Keynote speaker and ChatGPT expert, Nicolas Boucher shares his top tips for getting started with ChatGPT to help us understand its benefits.
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Your Host

Michael Palmer

Michael is the founder of The Successful Bookkeeper and a co-founder of Pure Bookkeeping. He hosts the TSB Podcast — 500+ episodes interviewing bookkeeping business owners, coaches, and operators. He doesn't bookkeep; he's spent 20+ years building the infrastructure that helps bookkeepers build real firms. Based in Richmond Hill, Ontario.

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