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The Successful Bookkeeper Podcast

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Ask TSB · 3 episodes · 1 article
Preview
How do I raise my prices without losing clients?
Answer

Across the episodes, the bookkeepers who raised prices successfully did three things in common — and the order matters.

1. They got crystal clear on the value before the conversation. Every pricing shift in the library happens at a catalyst moment, not from learning a methodology. For Kimme Lafayette it was COVID hitting her cash flow. For Dan Baker it was a client doing $600K in revenue with a $19K T4 — the number was undeniable.

2. They structured the conversation as an invitation, not an announcement. Brad Wolford's "reverse opt-out" letter is the cleanest template: clients had to opt out of the new pricing, not in. Almost nobody opted out.

3. They accepted that some clients would leave — and that's the point. The clients who don't pay more are usually the clients draining your evenings and weekends. Letting them walk is what unlocks the capacity for the next tier.

2 of 3 free questions used today Members ask unlimited questions — plus download Brad's actual letter as an Action Pack.
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EP342
EP342 · Jan 24, 2023

Kim Wolfe - How To Build Your Dream Bookkeeping Business

30-sec brief
Kim Wolfe of KAW Solutions shares how to process lead, delegate tasks to free up time, and skilfully navigate obstacles and create successful teams.
EP341
EP341 · Jan 17, 2023

Jamie Van Cuyk - The Secrets Of Effective Hiring

30-sec brief
Jamie Van Cuyk, owner of Growing Your Team, discusses how to hire the ideal employee candidate for your bookkeeping business.
EP340
EP340 · Jan 12, 2023

Spotlight - Jennie Moore - Owning The Awkward Conversation:How To Articulate Your Value

30-sec brief
Jennie Moore, owner of Moore Details and partnership manager at Ignition, talks about finding the fun in your business, embracing mistakes, and communicating value, to shift unhelpful and negative mindsets into positive and courageous ones. 
EP339
EP339 · Jan 10, 2023

Dr. Ella F. Washington - How To Build A Workplace Utopia

30-sec brief
Dr. Ella F. Washington, founder and CEO of Ellavate Solutions discuss the value of building a utopia of inclusion, diversity, and equity at work.
EP338
EP338 · Jan 3, 2023

Kristy Yoder - Unlocking Your Bookkeeping Business Potential With Delegation

30-sec brief
Kristy Yoder, founder and CEO of Smart Virtual Assistants, shares useful tips to delegate the things you aren’t good at so you can focus on scaling your business.
EP337
EP337 · Dec 27, 2022

2022 Year In Review Show!

30-sec brief
In our special Year in Review episode, Michael talks to a panel of incredible guests about the ups and downs of the industry this past year, and the future trends facing us in 2023.
EP336
EP336 · Dec 20, 2022

Nikki Rausch - How To Build Your Dream With The Help Of Your Team

30-sec brief
Nikki Rausch, CEO of Sales Maven, talks about the importance of hiring people to do the things we can’t, and how to build teams of people that complement and make each other stronger.
EP335
EP335 · Dec 13, 2022

Michael Alliman - Part 2:How To Dig Into The Power Of Your Niche

30-sec brief
In part 2 of our interview with Michael Alliman, he digs into the potential that can be unlocked when businesses find and focus on their niche.
EP334
EP334 · Dec 6, 2022

Michael Alliman - Part 1:How To Find Your Rhythm Of Success

30-sec brief
Michael Alliman, owner of Alliman Business Group and Reconcile Bookkeeping, talks about overcoming the things you think are holding you back to find your own rhythm of success.
EP333
EP333 · Nov 29, 2022

Carice Anderson - How To Build Relationships For A Sustainable Bookkeeping Business

30-sec brief
Carice Anderson, a workplace diversity and inclusion expert and author, talks about the need to build connections so we can recognize the gaps and fill them with people who complement the skills we lack.
EP332
EP332 · Nov 24, 2022

Spotlight - Omry Man - How Automation Can Save Your Bookkeeping Relationships

30-sec brief
Omry Man, co-founder of Anchor, discusses the power of automation and consistency to reduce friction in your business relationships.
EP331
EP331 · Nov 22, 2022

Elisa Schmitz - How To Practice Resilience In Your Personal & Professional Life

30-sec brief
Elisa Schmitz, founder and CEO of 30seconds.com, and author of the new book, Become the Fire, shares how to embrace failure as a tool for learning and shifting mindsets from ones based on fear to abundance and growth.
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Your Host

Michael Palmer

Michael is the founder of The Successful Bookkeeper and a co-founder of Pure Bookkeeping. He hosts the TSB Podcast — 500+ episodes interviewing bookkeeping business owners, coaches, and operators. He doesn't bookkeep; he's spent 20+ years building the infrastructure that helps bookkeepers build real firms. Based in Richmond Hill, Ontario.

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