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The Successful Bookkeeper Podcast

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Ask TSB · 3 episodes · 1 article
Preview
How do I raise my prices without losing clients?
Answer

Across the episodes, the bookkeepers who raised prices successfully did three things in common — and the order matters.

1. They got crystal clear on the value before the conversation. Every pricing shift in the library happens at a catalyst moment, not from learning a methodology. For Kimme Lafayette it was COVID hitting her cash flow. For Dan Baker it was a client doing $600K in revenue with a $19K T4 — the number was undeniable.

2. They structured the conversation as an invitation, not an announcement. Brad Wolford's "reverse opt-out" letter is the cleanest template: clients had to opt out of the new pricing, not in. Almost nobody opted out.

3. They accepted that some clients would leave — and that's the point. The clients who don't pay more are usually the clients draining your evenings and weekends. Letting them walk is what unlocks the capacity for the next tier.

2 of 3 free questions used today Members ask unlimited questions — plus download Brad's actual letter as an Action Pack.
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EP390
EP390 · Nov 21, 2023

Zach Montroy - How To Build A Brave Workplace

30-sec brief
Founder and CEO of Intention Collective, Zach Montroy speaks to the power of values, especially courage in building a brave workplace.
EP389
EP389 · Nov 14, 2023

Danielle Hendon - How To Bridge The Gaps In Your Bookkeeping Business

30-sec brief
Danielle Hendon shares how to know when the time is right for growth and change and the importance of figuring out what you have to offer. 
EP388
EP388 · Nov 7, 2023

Bridget Hilton - Living A Life With No Regrets

30-sec brief
Bridget Hilton talks about what it means to live a life with no regrets, how new experiences empower us to be bolder, and how your life can transform when you give back.
EP387
EP387 · Oct 31, 2023

Brittany Hodak - The Super Model:The Value Of Creating Superfans

30-sec brief
Brittany Hodak shares tips to help you create the best possible customer experience and long-lasting customer loyalty.
EP386
EP386 · Oct 26, 2023

Spotlight - Nick Chandi - Revolutionizing Payments With Instant Services

30-sec brief
Nick Chandi discusses the value of having a platform that can automatically reconcile transactions for a more seamless and modern payment workflow. 
EP385
EP385 · Oct 24, 2023

Nicolas Boucher - Speaking The Same Language:Communicating With AI

30-sec brief
Keynote speaker and ChatGPT expert, Nicolas Boucher shares his top tips for getting started with ChatGPT to help us understand its benefits.
EP384
EP384 · Oct 17, 2023

Paige Papaioannou - How To Build A Business That Works For You

30-sec brief
Paige Papaioannou and Michael Palmer explore the benefits of building a business that works for you, not one you are left trapped working in.
EP383
EP383 · Oct 10, 2023

Deb Mashek - The Power Of Collaboration

30-sec brief
Deb Mashek, founder of Myco Consulting and author of the new book, Collabor(h)ate, shares how collaboration can shape your business for the better.
EP382
EP382 · Oct 3, 2023

Natalie Ruskin - Finding Your Why:The Metrics That Matter

30-sec brief
Natalie Ruskin talks about the value of finding and connecting with our sense of why, and how changes to your mindset will help you.
EP381
EP381 · Sep 26, 2023

Cara Steinmann - The Importance Of Networking From Your Core

30-sec brief
Cara Steinmann discusses the power of supportive communities, and the joy of referring and understanding our core values to improve our networking.
EP380
EP380 · Sep 19, 2023

Jennifer Hume - The Importance Of Owning Your Value

30-sec brief
Jennifer Hume speaks about the power of mindset in business success and how our human experience and advice will always trump AI.
EP379
EP379 · Sep 12, 2023

Nancy Gwynne-Vaughan - Tips To Get Your Business Back On Track

30-sec brief
Nancy Gwynne-Vaughan discusses what it's like to lose ourselves in our work, and how to find our way back to a place of strength and peace.
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Your Host

Michael Palmer

Michael is the founder of The Successful Bookkeeper and a co-founder of Pure Bookkeeping. He hosts the TSB Podcast — 500+ episodes interviewing bookkeeping business owners, coaches, and operators. He doesn't bookkeep; he's spent 20+ years building the infrastructure that helps bookkeepers build real firms. Based in Richmond Hill, Ontario.

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