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The Successful Bookkeeper Podcast

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Ask TSB · 3 episodes · 1 article
Preview
How do I raise my prices without losing clients?
Answer

Across the episodes, the bookkeepers who raised prices successfully did three things in common — and the order matters.

1. They got crystal clear on the value before the conversation. Every pricing shift in the library happens at a catalyst moment, not from learning a methodology. For Kimme Lafayette it was COVID hitting her cash flow. For Dan Baker it was a client doing $600K in revenue with a $19K T4 — the number was undeniable.

2. They structured the conversation as an invitation, not an announcement. Brad Wolford's "reverse opt-out" letter is the cleanest template: clients had to opt out of the new pricing, not in. Almost nobody opted out.

3. They accepted that some clients would leave — and that's the point. The clients who don't pay more are usually the clients draining your evenings and weekends. Letting them walk is what unlocks the capacity for the next tier.

2 of 3 free questions used today Members ask unlimited questions — plus download Brad's actual letter as an Action Pack.
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EP402
EP402 · Feb 6, 2024

Peter Cook - Taking The Leap From Bookkeeper To Business Leader

30-sec brief
Peter Cook shares valuable insights and tips on how to scale your business and start building your ultimate systems manual.
EP401
EP401 · Jan 30, 2024

Seth David - Everything You Need To Know About AI, Apps & Future-Focused Business Strategies!

30-sec brief
Seth David offers helpful tips on getting the most out of AI, how to choose the right apps for your business, and what the future holds for integrated technology.
EP400
EP400 · Jan 23, 2024

Julie Walters - Everything You’ve Wanted To Know About Creating A Lasting Impact

30-sec brief
Julie Walters discusses how far-reaching the impact of what bookkeepers do can be felt by others.
EP399
EP399 · Jan 16, 2024

Success Stories Celebrating Canadian Bookkeeping Week

30-sec brief
We celebrate Canadian Bookkeeping Week with a great guest panel that will provide you success tips and insight into what it means to be a bookkeeper.
EP398
EP398 · Jan 9, 2024

Lesley Pyle - Your Ultimate Hiring Guide

30-sec brief
Our guest, Lesley Pyle, will provide you some amazing tips including the importance of hiring people that fit your needs.
EP397
EP397 · Jan 2, 2024

Sharon Darmody - From Challenge to Opportunity:The M.A.G.I.C Philosophy

30-sec brief
Start 2024 on a great note with our guest, Sharon Darmody, who will help you have a more peaceful and connected workplace!
EP396
EP396 · Dec 26, 2023

2023 Year-In-Review Show!

30-sec brief
Listen to our great bookkeeping panel who will share their biggest surprises and wins of 2023 plus much more!
EP395
EP395 · Dec 19, 2023

Ashley Chamberlain - The Importance Of Planting Seeds For Future Success - Part 2

30-sec brief
Ashley Chamberlain dives into how to delegate to experts, hire the right people for you and reignite passion for the things that truly matter.
EP394
EP394 · Dec 14, 2023

Spotlight - Jennifer Johnston - Moments That Matter:Thriving In The New Work Landscape

30-sec brief
Jennifer Johnston navigates the complexities of different working environments and offers valuable insights into the strategies you can implement to thrive anywhere.
EP393
EP393 · Dec 12, 2023

Ashley Chamberlain - Planting The Seeds Of Success - Part 1

30-sec brief
Ashley Chamberlain reflects on the challenges of stepping into an entrepreneurial journey, outgrowing past experiences, and how the personal approach can make all the difference.
EP392
EP392 · Dec 5, 2023

Andrew Seguin - How To Build A Thriving Bookkeeping Business - Part 2

30-sec brief
Andrew Seguin shares insights into how to build a thriving bookkeeping business, what a strong workplace culture looks like and why it is important you charge what you are worth.
EP391
EP391 · Nov 28, 2023

Andrew Seguin - Business Tips For Overcoming Fear & Self-Doubt - Part 1

30-sec brief
Andrew Seguin will provide tips on how you can overcome fear and self-doubt, plus much more, to create a bookkeeping business you'll love!
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Your Host

Michael Palmer

Michael is the founder of The Successful Bookkeeper and a co-founder of Pure Bookkeeping. He hosts the TSB Podcast — 500+ episodes interviewing bookkeeping business owners, coaches, and operators. He doesn't bookkeep; he's spent 20+ years building the infrastructure that helps bookkeepers build real firms. Based in Richmond Hill, Ontario.

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