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Most people don't want to be sold to. 

They want to feel special. They want their voice heard and have their needs taken care of.

Most importantly, they desire a service provider that will truly look out for them in their time of need.

According to Intuit Canada's Quickbooks Online Senior Product Manager, Melika Hope, the best way to do that for bookkeepers is to create an authentic relationship with potential clients.

If you do, you'll open the door to opportunity.

In this interview, you’ll learn...

  • Why meeting your prospects in person to understand their small business and its challenges are great ways to build trust and rapport

  • Why prioritizing time to develop meaningful client relationships is a must

  • And why having a mindset of service will endear you to stressed small business owners who urgently need help with their finances

To find out more about the resources Melika mentioned in this episode, visit any of the below:

**Thrive Conference**

(Nov 20-22 at the Fairmont Royal York hotel) for more details, check out

 **Training resources found at and within the ProAdvisor portal**

This includes bi-weekly certification webinars and in-person classes offered in Fall and Spring. We also offer a Getting Started webinar for new ProAdvisors, and we’ll be adding other webinars to our line-up in Fall.