Join the human revolution!

Join Will Farnell, author of The Human Firm & Co-founder of Farnell Clarke, as he uncovers the 4 crucial steps to become a human firm.

Get the Replay
On-Demand Recording

Brought To You By


Get the Replay:
4 Crucial Steps To Build A Human Firm

No video selected

Select a video type in the sidebar.

Discover how to build your own
Human Firm!

New technology and accounting approaches have increased a firm’s ability to surface more timely insights to enable clients to thrive. As a result, what truly differentiates firms is what you can do for your clients. Done properly, accounting is about enabling your clients to live the lives they want. 

View the author of The Human Firm, Will Farnell, and Area VP of Accountants Business Unit at Sage, David Rumer, as they uncover four steps to building more human interactions to enable your firm to grow, including: 

  • What is a Human Firm & why you need to become one
  • The role of brand & your client touchpoints
  • How to maintain authenticity as you scale 

Plus much more!

Get exclusive access to everything you need to know!

Meet The Hosts

Will Farnell

Will Farnell

Co-Founder of Farnell Clarke and author of The Human Firm

Will Farnell is the Founder and a director of Farnell Clarke Ltd, an innovative and pioneering accounting firm based in East Anglia and London, UK. The firm has been named Best Independent Firm (East of England) three times at the British Accountancy Awards, including in 2019 and was awarded Medium Firm of the Year award at the Accounting Excellence awards in 2019. Will is author of ‘The Digital Firm’ a blueprint for digital transformation and released the follow up book ‘The Human Firm’ in April 2023 published by Sage.

David Rumer

David Rumer

Area VP of Accountants Business Unit

David is an experienced and passionate leader in the software and services market with expertise in business development, marketing, and sales to drive growth.



Brought To You By