---
title: "EP389: Danielle Hendon - How To Bridge The Gaps In Your Bookkeeping Business"
description: Danielle Hendon shares how to know when the time is right for growth and change and the importance of figuring out what you have to offer. 
---

[Episodes: Listen Now to The Successful Bookkeeper Podcast — The Successful Bookkeeper ](https://www.thesuccessfulbookkeeper.com/podcast)

# [EP389: Danielle Hendon - How To Bridge The Gaps In Your Bookkeeping Business](https://www.thesuccessfulbookkeeper.com/podcast/danielle-hendon-fractional-cfo-services-bookkeeper-cfo)

 Written by [Michael Palmer](https://www.thesuccessfulbookkeeper.com/podcast/author/michael-palmer) | Nov 14, 2023 2:00:00 PM

**“Going those first few years on that solopreneur route can be very lonely at times and finding people that you can talk to and collaborate with and learn and grow from is huge.”**

**- Danielle Hendon**

 

Building a business is all about bridging gaps and creating connections. Between yourself and your clients, your team, and your network. But before we can build anything successful, we have to be confident and sure in our own abilities. 

 

If we can’t articulate what it is we can bring to clients that no one else can, how can we expect them to choose us, or have faith in our abilities? 

 

When you know what it is you love to do, it makes it much easier to create links with others that can fill the gaps in your ability. If you love spending time doing the numbers, but find all of your time taken by marketing or client contact, are you really any better off doing it alone than you would be hiring someone to do those things for you?

 

Danielle Hendon, owner of 4 Corners CFO, is this episode’s featured guest. She will provide advice on how small businesses can pay themselves what they are worth, by arming them with the understanding they need to make continued profits.

 

If you are thinking of starting a bookkeeping business, aren’t sure how to spend more time doing the things you love or are afraid of investing time in potential relationships, then this is the episode to get you thinking differently about yourself.

 

During this interview, you'll learn...

 

- **The value of letting go of the little things**

- **How to know when the time is right for growth & change**
- **The importance of figuring out what you have to offer **

To find out more about Danielle, click [**here**](https://4cornerscfo.com/about/).

 

Connect with her on [**LinkedIn**](https://www.linkedin.com/in/danielle-hendon/).

 

**Time Stamps**

 

01:38 - Danielle discusses her career journey

05:14 - The cornerstones of business

06:01 - Taking the leap

08:20 - Figuring out what you have to offer

09:54 - Letting go of the little things 

16:20 - How to know the time is right

22:50 - The challenges of new hires 

24:31 - Empowering our clients 

28:15 - Sticking to the right path

31:00 - Learning more about Danielle

[View full post](https://www.thesuccessfulbookkeeper.com/podcast/danielle-hendon-fractional-cfo-services-bookkeeper-cfo)

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